PPC for Loan Brokers: 7 Tips for Exceptional Campaign Management
Some keywords will improve the visibility of your Google ads, while some will render them useless. These words or phrases are known as negative keywords.
Read MorePosted by Anil Premlall | Jun 30, 2022 | Advertising, Artificial Intelligence and Machine Learning, Blog, Business Intelligence, Content, Content Marketing, Data and Analytics, Digital Strategy, People and Skills, PPC, Search Marketing, SEO, Skills and Capability, Strategy, Talent and Recruitment | 0
Some keywords will improve the visibility of your Google ads, while some will render them useless. These words or phrases are known as negative keywords.
Read MorePosted by Anil Premlall | Jun 27, 2022 | Advertising, Artificial Intelligence and Machine Learning, Blog, Creative, Data and Analytics, Geo-targeting, PPC, Search Marketing, SEO, Site Search, Strategy | 0
To prevent your ads from ranking for these words, you must add more negative keywords to your campaign. You can get suggestions in your keyword reports.
Read MorePosted by Eleanor Wyatt | Jun 21, 2022 | Artificial Intelligence and Machine Learning, Attribution, Big Data, Blog, Business Intelligence, Data and Analytics, Data Visualization, Privacy and Data Protection, Sentiment Analysis | 0
There are many benefits to digitalization, including cost savings when everything is migrated into the cloud. There are also other benefits that include
Read MorePosted by Anil Premlall | Jun 20, 2022 | Advertising, Blog, Content Strategy, Digital Strategy, Geo-targeting, Google, PPC, Search Marketing, SEO, Tutorials, Voice | 0
To maximize your Google ads campaign, you must know your audience. You must know people interested in your financial services and why they need them critically.
Read MorePosted by Anil Premlall | Jun 16, 2022 | Advertising, Blog, Content, Content Management, Content Marketing, Content Strategy, Google, PPC, Search Marketing, SEO, Tutorials, Voice | 0
Keywords are considered negative when they are too generic and attract the wrong audience. These keywords won’t help the campaign and will bring about less conversion. In order to prevent this, you need to keep a list of them and add more regularly.
Read More