CRO 105: Construct Data-Based Hypotheses
Hypothesis is a scientific term for an assumption or idea proposed to be tested in an experiment. These ideas are usually formed based on some observations.
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Author: Anil Premlall
CRO 103: Identifying Where to Improve In Your Conversion Funnel
A conversion funnel is a pictorial diagram showing website visitors’ journey from their first visit to when they finally make a purchase.
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CRO 101: What’s Website Conversion Rate Optimization?
An advertising strategy can be nice and beautiful, but it’s nothing if it’s not converting.
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Shopify Marketplace Kit
The Shopify Marketplace Kit is a package containing some APIs, webhooks, and UI components that can link your online platforms and users to Shopify merchants and their products.
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Meet Your Next Best Customers Using Shopify Audiences, The Latest Prospecting Tool
Shopify Audiences is a tool that allows Shopify merchants to exchange customer data to improve ad prospecting and gain more sales.
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