User Experience and Usability | Premlall Consulting

CRO 106: Testing Your Hypotheses

by Adina Hutanu | Sep 22, 2022 | Advertising, Blog, Content Marketing, Content Strategy, Customer Experience, Customer Insight, Data and Analytics, Data Visualization, User Experience and Usability

A/B testing has been one of the frequently used terms since the beginning of this series.

CRO 105: Construct Data-Based Hypotheses

by Anil Premlall | Sep 19, 2022 | Advertising, Blog, Content Marketing, Content Strategy, Data and Analytics, Data Visualization, User Experience and Usability

Hypothesis is a scientific term for an assumption or idea proposed to be tested in an experiment. These ideas are usually formed based on some observations.

CRO 104: Understanding Users Journey

by Adina Hutanu | Sep 15, 2022 | Advertising, Behavioral Targeting, Blog, Content Marketing, Content Strategy, Data and Analytics, User Experience and Usability

Users have needs. They are on your website because of something.

Build and Manage Communities of Creators and Affiliate Marketers with Shopify Dovetale

by Adina Hutanu | Aug 25, 2022 | Blog, Content, Content Strategy, Shopify, Tools, Tutorials, User Experience and Usability

Dovetale is a collaboration tool for building and maintaining a strong relationship between businesses and their brand’s ambassadors and marketers. It helps merchants to effectively manage their communities with ease without giving a chance for slackness.

Shopify Unveils New Features With 100+ Ways to Connect with Consumers, Including Twitter Sales Channel, NFTs, And More

by Anil Premlall | Aug 8, 2022 | Blog, Business Intelligence, Digital Strategy, Shopify, Strategy, Tools, Tutorials, Twitter, User Experience and Usability

Do you have the urge to sell your products to wholesalers and not directly to consumers? Or wish you could do both online from a single platform. Wish no more and register for Shopify Plus.

Get More Traffic to Your Website with These 7 Search Engine Optimization Tips

by Adina Hutanu | Aug 4, 2022 | Blog, Data and Analytics, Google, PPC, Search Marketing, SEO, Strategy, Tools, Tutorials, User Experience and Usability, Voice

Traffic attraction on the web is yet to get enough amplification as it should have.

9 Most Popular Types of Chatbots Available

by Eleanor Wyatt | Jul 5, 2022 | Blog, Chatbots, Customer Experience, Customer Insight, Online Customer Service, Site Search, Social Media, User Experience and Usability

Chatbots are everywhere these days. Radically reshaping the mobile app landscape, with their ability to mimic conversation and offer instantaneous digital connections, chatbots are changing how we interact online. Steadily on the rise, many enterprises are spending more on bots per year than traditional mobile app development.