Category: Digital Strategy

Claiming and Managing Your Google Business Profile

Google My Business, now known as Google Business Profile, is a branding and marketing tool that has helped many small businesses scale up and compete with the big companies in their various niches. It enables businesses to create a profile on the biggest search platform through which users can interact with them.

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PPC for Loan Brokers: 7 Tips for Exceptional Campaign Management

Some keywords will improve the visibility of your Google ads, while some will render them useless. These words or phrases are known as negative keywords.

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